Four weeks. That’s all Celtic have until the Premiership opener against Dundee at Celtic Park, and the club still haven’t made a single major new signing. With only 28 days left before the season gets underway, every day that passes without fresh faces arriving is another day lost in preparation.
Supporters have seen this story before. The transfer rumours continue to pile up, names are linked with the club on a daily basis, but the squad remains largely unchanged while the countdown to the new season gathers pace.
This isn’t simply about being ready for Dundee. Celtic’s ambitions stretch far beyond the opening league fixture. European football is just around the corner, and integrating new players takes time. The sooner quality additions arrive, the sooner they can settle into the squad, understand the system and build relationships with their teammates.
Celtic are in a position of financial strength. The club have the resources to act, and supporters are entitled to expect business to be done early rather than waiting until the closing weeks of the transfer window. Every successful team benefits from stability and preparation, and leaving key recruitment until the last minute only increases the pressure.
There is still time to turn the mood around. A couple of quality signings in the coming days would completely change the feeling among the support and provide a real lift heading into the new campaign.
But the fact remains impossible to ignore. There are exactly four weeks until Celtic kick off the new Premiership season against Dundee at Celtic Park, and supporters are still waiting for the club to show the ambition that matches its expectations.
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